Organizations depend on IT systems like CRM, ERP, and CMS to manage engagement and operations, but their true potential is realized through integration and understanding.
Analyzing the features of IT systems and the resulting data can significantly improve an organization’s effectiveness, particularly when it aligns with their overall data strategy.
The role of IT systems is vital for capturing meaningful data, demanding a thorough knowledge of the business processes they support to maximize their utility.
Data captured might be misleading unless the systems enabling their creation are fully understood; informal systems can create significant gaps in representation.
Collection
[
|
...
]