In our conversation, Akash talks about the importance of empowering your analytics and business intelligence teams to find 'golden nuggets' of insights among all the noise.
For Discovery Plus, we had been dabbling with the idea of launching our own paid streaming service for a while. We were hesitant because we didn't know how it would affect our cable business.
Disney was the first to open the gate for others to follow. Immediately after, Peacock announced its own service, and it's owned by Comcast. A cable company announcing an independent page streaming service gave us a lot of leeway.
Akash also discusses his work to optimize and track the LTV to CAC ratio across all channels at Fetch Pet Insurance.
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