Trump Media and Technology Group aims to raise $2.5 billion to establish a Bitcoin treasury, highlighting a strategic pivot into the financial sector. The funding will come from selling $1.5 billion in stock and $1 billion in convertible notes. CEO Devin Nunes positions Bitcoin as essential for 'financial freedom,' supporting Trump's policies. The company also explores mergers and retail investment products, but faces scrutiny from lawmakers regarding its cryptocurrency initiatives, which include NFTs and interests in Bitcoin production and exchanges.
Trump Media is making a strategic shift towards the financial sector by raising $2.5 billion to invest in Bitcoin, underlining the growing importance of cryptocurrency in their business model.
CEO Devin Nunes emphasized the significance of Bitcoin, referring to it as an 'apex instrument of financial freedom,' as Trump Media seeks to align its strategy with 'America First principles.'
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