The study revealed that out of 70 videos, the cryptocurrency that TikTok influencers advised their followers to invest in the most was XRP Ripple (XRP), as it was recommended 20 times (28%).
The most well-known cryptocurrency, Bitcoin (BTC), was the second most popular cryptocurrency mentioned as a great investment for 2024. Of the 70 uploads, 18 Crypto investors urged followers to invest in this hugely popular cryptocurrency (26%).
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