"The GA-2100CC-3A is the first-ever Coca-Cola watch built on the analog-digital GA-2100 base, which has its own massive cult following in the watch community."
"Instead of leaning into the brand's signature bold palette, the design focuses on a translucent green bio-based resin that is directly reminiscent of Coca-Cola's iconic vintage contour glass bottle."
"Both the bezel and band come in the aforementioned translucent green, with the dial receiving Coca-Cola-toned hues as well as printed graphics evoking the iconic bubbles from the soft drink's fizz."
Coca-Cola has established itself as an iconic brand over 140 years, becoming a cultural artifact. To celebrate this milestone, Coca-Cola partnered with G-Shock to create a limited-edition watch, the GA-2100CC-3A. This watch features a refined design with translucent green bio-based resin, reminiscent of Coca-Cola's vintage glass bottle. Minimalist red accents are included, along with design elements that appeal to Coca-Cola fans. The watch combines modern aesthetics with nostalgic references, showcasing the brand's enduring legacy in a unique way.
Read at Yanko Design - Modern Industrial Design News
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