Chelsea's new third kit for the 2024/25 season reflects London's punk rock heritage, with a bold black base featuring a ripped-up pattern accented by bright pink elements.
The design features Chelsea's alternative lion emblem instead of the traditional badge, showing a distinct shift in branding for this striking new kit.
Fans had a preview of the new kit during a pre-season match, showcasing the club's embrace of the women's football rise and its connection to inclusive sports culture.
Chelsea is currently searching for a new front-of-shirt sponsor, aiming for a deal that reflects their ambitions to enhance branding value with potential Champions League qualification.
Collection
[
|
...
]