"Keller Logistics Group, a family-owned carrier with over 300 tractors and 1,000 trailers operating in the Midwest and Southeast, completed the session to assess the Tesla Semi's fit for its operations. The company's routes typically span 500-600 miles per day, positioning it as an ideal tester for the Semi's day cab configuration in standard logistics scenarios. Details remain under mutual NDA, but the meeting reportedly focused on matching the truck to yard, shuttle and regional applications while scrutinizing economics like infrastructure, maintenance and incentives."
"CEO Bryan Keller described the approach as methodical. "For us, staying ahead isn't a headline, it's a habit. From electrification and yard automation to digital visibility and warehouse technology, our teams are continually pressure-testing what's next. The Tesla Semi discussion is one more way we evaluate new tools against our standards for safety, uptime, and customer ROI. We don't chase trends, we pressure-test what works," Keller said."
Keller Logistics Group completed a confidential pre-production planning session with Tesla to evaluate the Tesla Semi for regional operations. Keller operates over 300 tractors and 1,000 trailers across the Midwest and Southeast and typically runs routes of 500–600 miles per day, making it a candidate to test the Semi's day-cab configuration. The meeting focused on matching the truck to yard, shuttle, and regional applications and scrutinizing economics including infrastructure, maintenance, and incentives. Keller leadership emphasized a methodical evaluation approach prioritizing safety, uptime, customer ROI, electrification, yard automation, and digital visibility.
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