"Sony Honda Mobility announced the discontinuation of the Afeela 1 and 2 electric cars, stating it would review its business direction and future plans at the earliest opportunity."
"Honda faced a challenging 2026, reporting a loss of up to $15.7 billion due to significant write-offs in its EV investments and external market pressures."
"The Afeela 1 was criticized for appearing outdated and lacking emotional appeal, while the Afeela 2 was not even mentioned in the company's recent statement."
Sony Honda Mobility has halted the development of its Afeela electric vehicles, citing a need to review its business direction. Honda reported a $15.7 billion loss in 2026, largely due to challenges in the EV market, including the US's shift towards fossil fuels and the removal of federal EV tax credits. The Afeela 1 and 2 models failed to gain traction, with the Afeela 1 being criticized for its dated design and high cost compared to competitors. The future of the project remains uncertain.
Read at Engadget
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