"It was not exactly mourned by the types of auto hobbyists who read car magazines: If you'd ever driven a Versa rental car, you'd probably understand. It was a tiny thing even by subcompact standards, and not rich in features, style or horsepower. But what it was, was a relatively cheap and affordable new sedan you could purchase in the United States."
"With the death of the Nissan Versa, there is now not a single new car in the U.S. that has a sticker price-even for a base model, with no frills-of less than $20,000. The Versa was the last, with its $18,585 base price for the 2025 model clocking in notably lower than any other vehicle positioned at the value side of the market."
Nissan discontinued the Versa after almost 20 years, removing the smallest, cheapest new sedan from the U.S. market. The 2025 Versa had a base price of $18,585, and its exit means no new car in the United States now carries a sticker price under $20,000. Buyers seeking basic, low-cost new vehicles must now consider models that start well above that threshold, often around $23,000 for comparable Nissan offerings. The shift reflects automakers' premiumization strategies and constrains affordable ownership options for budget-conscious consumers. The change also aligns with a K-shaped economic recovery pattern, where high-earners gain from asset appreciation while low-earners experience weaker recovery.
Read at Jezebel
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