Despite concerns about charging infrastructure and battery longevity, half of Americans expressed interest in test driving an electric vehicle, highlighting strong demand amidst sales challenges.
Test drives can significantly impact interest in EVs. Previous research shows that hands-on experiences often lead consumers to purchase electric vehicles, marking a pivotal moment in their decision-making.
Car dealers play a crucial role in influencing EV sales, yet many lack motivation to sell these vehicles effectively, resulting in consumers receiving inadequate information during their purchasing process.
While 20% of survey respondents were dissatisfied with dealership information regarding hybrids and electric vehicles, nearly half were only somewhat satisfied, indicating a knowledge gap that hinders EV sales.
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