Lego has partnered with Formula 1 to create lifelike, full-sized replicas of F1 cars, showcasing them at the Miami Grand Prix. The project, which took eight months and involved 26 engineers working 22,000 hours, reflects a close collaboration with all Formula 1 teams, ensuring accurate design representation. These brick-based builds were presented to fans during the driver parade, enhancing the overall spectator experience and merging the worlds of Lego and high-speed racing in a delightful way.
It's exactly that visceral experience that Lego wanted to tap into when, last year, it partnered with Formula 1 to create ten full sets of teams and drivers for its Speed Champions line.
The project to get here has been as big as it sounds. Over the course of eight months, a team of 26 Lego engineers took about 22,000 hours total to build the brick-based fleet.
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