Carter Osborne started tutoring to help pay for tuition while in graduate school in 2017. By January 2024, he transitioned his tutoring side hustle into a full-time business due to the difficulties of balancing his PR job and escalating tutoring demands. He found the creative process of developing college application essays enriching and personally fulfilling, leading him to quit his PR role. He aimed to double his revenue by putting more focus on his business and adjusted his rates accordingly.
I turned my tutoring side hustle into a full-time business in January 2024. There was a push and pull for me in this direction.
During the busy college application season, I was essentially working two full-time jobs, and it just didn't work anymore.
I love the artistic and creative aspect of working on college application essays. I find it so personal and enriching in a way that PR just didn't quite match.
By the time I made the choice, it had become fairly obvious which one was right.
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