"Your job search success may depend less on your resume and more on the size of your LinkedIn network. According to a new study by St. Thomas University, professionals with 500 or more LinkedIn connections are nearly twice as likely to receive job offers as those with smaller networks. As digital networking becomes the new career currency, your professional reach may be worth more than you realize."
"The study surveyed 1,000 early-career professionals to uncover how digital networking impacts job search outcomes. The findings reveal clear patterns. Among those with 500+ connections, 36% received at least one job offer in the past year. For professionals with under 200 connections, that number drops to just 20%. That's nearly an 80% difference in outcomes. Professionals with 200+ connections report being contacted by recruiters an average of five times per year. Those below that threshold hear from recruiters far less often."
"Among all platforms studied, including Reddit, alumni groups and TikTok, LinkedIn ranked No. 1 for career results. Recruiters use it to identify talent long before jobs are posted, making a strong presence essential for career advancement. Fully completed profiles (with headlines, summaries, work history, skills and a professional photo) tripled the likelihood of receiving a job offer compared to incomplete profiles. It's not enough to simply be present on the platform. You have to show up fully."
A survey of 1,000 early-career professionals reveals a strong link between LinkedIn network size and job-offer outcomes. Professionals with 500 or more LinkedIn connections received job offers at a rate of 36% versus 20% for those with under 200 connections. Professionals with 200+ connections are contacted by recruiters about five times per year on average, while those below that threshold receive far fewer outreach messages. Fully completed LinkedIn profiles — including headlines, summaries, work history, skills and a professional photo — triple the likelihood of receiving a job offer. LinkedIn outperforms other platforms like Reddit, alumni groups and TikTok for career results. Visibility compounds: crossing connection thresholds increases opportunities.
Read at Forbes
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