If you're an entrepreneur, you probably understand all too well why many businesses fail to create a company strategy in the early days of their business. In that period, every day can feel like chaos. With hardly enough time to complete the bare minimum, how can business owners justify taking the time to kick around strategy ideas?
Your company strategy defines how you focus your resources to create a competitive advantage and win in the market. It's never too early to set your strategy, and as we just covered, many - if not most - entrepreneurs wait way too long to form this crucial foundation of the business.
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