In the midst of a heated conflict between Blake Lively and Justin Baldoni regarding allegations of harassment, intricate strategies involving smear campaigns and media manipulation have emerged.
Lively's complaint alleges that her requests for scene precautions, including the presence of an intimacy coordinator, were ignored, leading to a toxic environment during filming.
Baldoni's team has been accused of orchestrating a systematic campaign via PR professionals to damage Lively's reputation in response to her allegations.
Following these events, The New York Times published an investigative report illustrating the behind-the-scenes discourse on tarnishing Lively’s image, underlining the dark side of Hollywood public relations.
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