"China Beats is a business intelligence software that enables companies to gain an in-depth understanding of the Chinese market and its players through AI-powered social listening."
"The Chinese middle class is expected to reach 550 million by 2022, making the Chinese market increasingly important for international companies."
"Obtaining reliable data from Chinese online platforms has been resource-intensive and technically challenging, but digital data can provide a remedy."
"China Beats aims to facilitate the identification of focus groups and the analysis of consumer behavior and preferences in the rapidly growing Chinese market."
TD Reply introduced China Beats, a business intelligence software designed to help companies understand the Chinese market. It utilizes AI-powered social listening across major Chinese platforms like Alibaba and WeChat. The software aims to address challenges in identifying focus groups and analyzing consumer behavior. With the Chinese middle class projected to reach 550 million by 2022, understanding this market is crucial for international companies. China Beats is expected to launch in the third quarter of 2019, facilitating access to reliable data from Chinese online platforms.
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