Research by Shaw et al. provides a detailed analysis of how presidential campaigns have shifted focus towards optimizing resources, leading to an emphasis on a limited set of swing states.
Dormido and Blanco's maps reveal that in the 1950s, both Democratic and Republican parties had broad outreach; however, by the 2000s, their strategies became more concentrated, highlighting changing campaign dynamics.
The increasing volume of data and the rise of the internet are likely contributors to the transformation in political strategies, diverting the attention from a wider range of states.
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