Online Business vs. Brick-and-Mortar: Pros and Cons | TechRepublic
Briefly

Despite the appeal and popularity of the online business model, there are natural challenges and drawbacks to consider. The absence of face-to-face interactions can make personalizing the customer experience difficult.
Online businesses must find creative ways to build relationships and trust without the benefit of physical presence, often relying on sophisticated tech to bridge the gap.
Read at TechRepublic
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