""We believe there is significant opportunity to leverage AI throughout the organization, including supply chain, merchandising, marketing and call centers, as well as in customer-facing and omnichannel areas," said Macy's CFO Tom Edwards on Wednesday's earnings call."
""AI for us is an opportunity to combine the improvements in technology and data science with humanity and deliver a relationship-oriented business that is focused on the consumer," said Macy's CEO Tony Spring."
""The team has walked me through over 35 different [AI] use cases, all of which are designed to support how customers shop and how our colleagues serve them," said Spring."
Macy's, Inc. announced a 1.5% growth in comparable sales and net sales of $21.8 billion for 2025. For 2026, projected sales range from $21.4 billion to $21.65 billion, indicating a potential decline. The company plans to close 65 stores and integrate artificial intelligence to enhance operations. Bloomingdale's experienced a 7.4% increase in comparable sales, while Bluemercury saw a 1.6% growth, driven by specific beauty brands. The integration of AI aims to improve customer interactions and operational efficiency.
Read at Digiday
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