Starting November 21, only businesses with a verified Google Business Profile will be able to run Local Services ads, leading to potential impacts for millions.
The upcoming change aims to combat fraud but could inadvertently affect legitimate small businesses unaware of the new requirements, risking their advertising.
Getting verified on Google requires the business owners to claim their address, followed by verification through various methods, which may take several days.
This policy update affects businesses in Europe, the Middle East, Africa, and select regions in the U.S. and Canada, emphasizing the global scale of Google's advertising changes.
Collection
[
|
...
]