Business Insider goes 'all-in on AI,' laying off 21% of staff
Briefly

Business Insider recently announced significant layoffs affecting 21% of its workforce across every department, according to a memo from CEO Barbara Peng. She described the cuts as necessary for a long-term transformation aimed at establishing the publication as a leading source in business, tech, and innovation journalism. The organization plans to exit from certain commerce verticals while pivoting towards live events and artificial intelligence. However, the Insider Union expressed strong disapproval, challenging the appropriateness of linking layoffs with a focus on AI enrichment.
In the staff memo, CEO Barbara Peng announced that layoffs will affect about 21% of the workforce, emphasizing a long-term transformation strategy for Business Insider.
The decision to reduce the organization's size impacts every department, while the publication aims to pivot toward live journalism events and a stronger focus on AI.
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