"Starting March 1, hourly employees at company-operated Steak 'n Shake locations will earn a bitcoin bonus worth $0.21 for every hour worked. The rewards will vest after two years, meaning workers must remain employed for that period before they can access the accumulated bitcoin. The bonus is roughly equivalent to about 1% of the U.S. federal minimum wage and will be administered in partnership with Fold, a bitcoin rewards application."
"Last week, Steak 'n Shake disclosed that it had added $10 million worth of bitcoin to its balance sheet, marking one of the more significant treasury allocations to the asset by a consumer-facing restaurant brand. The company has also leaned into bitcoin-themed marketing, including the launch of a limited-time "Bitcoin Meal" in October that includes a small donation to open-source bitcoin development. The hourly bonus rate references bitcoin's fixed supply cap of 21 million coins, a symbolic nod frequently used in crypto culture."
Starting March 1, hourly employees at company-operated Steak 'n Shake locations will earn a bitcoin bonus worth $0.21 per hour worked. The bitcoin rewards will vest after two years, requiring continued employment before access. Employees will continue receiving cash wages, with the bitcoin bonus treated as an additional incentive and administered through Fold. The chain began accepting bitcoin payments via the Lightning Network in 2025, reducing card processing fees and boosting younger customer traffic. Same-store sales rose over 10% in Q2 2025. The company added $10 million of bitcoin to its balance sheet and ran bitcoin-themed marketing including a limited-time Bitcoin Meal.
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