Introducing Markets: A Unified Home for Business Expansion (2024) - Shopify
Briefly

Markets in Shopify acts as a central hub for business expansion, consolidating international growth, retail, and B2B capabilities, and customization options into one location, enhancing the ease and speed of scaling businesses.
Markets on Shopify is designed to cater to businesses in all growth stages, providing a command center to oversee all markets, compare their performance, and venture into new countries or business models.
Businesses using Markets can customize their catalog, store theme, currency, and domains within a single platform, tailoring buyer experiences for different markets, making expansion and growth more efficient and personalized.
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