The MTA’s limited edition MetroCards feature New York content creators in collaboration with Instagram, marking a nostalgic farewell before the transition to OMNY.
Among the featured content creators are @NewYorkNico, known for capturing quintessential New York moments, and @overheardnewyork, which has garnered 1.7 million followers.
As part of the commemorative MetroCard launch, the MTA aims to honor those who have shaped the city's social media landscape, linking transit with local culture.
This release includes 75,000 cards sold at select subway stations, celebrating iconic city-inspired content creators before the agency's shift to contactless payment systems.
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