Toffee is a debt management app conceived to help users navigate both the emotional and practical challenges of debt repayment. Unlike traditional financial tools that merely track metrics, Toffee focuses on guiding users towards progress, providing features like a snowball tracker and accountability nudges. It addresses the often overlooked emotional aspects of debt, which can include feelings of shame and confusion. The app is designed with user privacy in mind, ensuring that personal data remains secure without unnecessary tracking. It combines a simple user interface with sophisticated underlying technology to facilitate the journey out of debt.
Debt isn't just numbers. It's shame, overwhelm, confusion, and often paralysis.
Toffee's primary goal is to transform the experience of paying off debt into one that feels rewarding and motivating.
We are surrounded by financial tools, yet most feel like they were designed by people who've never actually been broke.
The gap isn't data. It's guidance, motivation, and clarity.
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