"There's nothing scarier than [someone saying], this book is not going to sell with that cover,' Strick says."
"Ultimately, when you see a book cover in a store or online, you're really just seeing the tip of the iceberg. Because at most of the really big imprints, that cover probably went through the ringer."
#book-cover-design #artistic-creativity #commercial-considerations #audience-appeal #creative-process
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