Before Jennifer Brody meets anyone for a date, she asks for their sun sign, just so she knows what she's getting into. If the date goes well, she then requests the time and place of their birth, information she needs to do their full astrological chart, which provides insights into their communication style and values, among other things. And if it progresses even further, she'll ask them to get on Co-Star, an app that compares charts and gives daily updates - as a backup, really, since she's already checking their horoscope every day via her favorite astrologer, Susan Miller, anyway.
Miller, founder of Astrology Zone, confirms it: These days, all clients want to talk about is dating. They're feeling the effects of a chaotic world and are looking for their other half to help them through it. Astrologers are used to questions about love, but this notable influx is putting them in a unique position, because when asked about how much stock people should be putting in astrology when it comes to their dating life, Nadine Jane, astrologer and author of , has a surprising answer: 'Literally zero.'
While dating apps are black and white - swipe left, swipe right - astrology is not that simple. And yet, 31% of Americans aged 16 to 34 won't date someone with an incompatible star sign, according to a survey published last month by academic platform eduBirdie.
I found myself at first fixated on compatibility,' Amanda, a 31-year-old from New Jersey who regularly sees an astrologer, says of sifting through potential matches. 'Astrology was one of those ways for me to make these decisions on who to pursue.'
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