Rev. Al Sharpton, in a passionate conclusion to the 2025 NAN Annual Convention, announced a boycott of PepsiCo due to its retreat from diversity initiatives under political pressure. Sharpton emphasized that Black America must use its purchasing power as a tool of protest against corporations abandoning their principles. This call to action follows a review triggered on Martin Luther King Jr. Day, which coincided with Donald Trump's inauguration and his threats to dismantle DEI efforts. PepsiCo's changes to its DEI strategy have drawn Sharpton's ire, labeling them as capitulations to political pressure rather than principled decisions.
Pepsi turned its back on us-now Black and Brown consumers must turn their backs on Pepsi,
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