On February 28, Americans are participating in a 24-hour economic boycott orchestrated by the People's Union USA to protest corporate regression on diversity, equity, and inclusion efforts. Participants, encouraged to avoid spending money and instead shop small and local, are motivated by discontent toward billionaires like Elon Musk and Jeff Bezos, whose influence on government policy is seen as detrimental. This protest is not tied to a historical event but aims to kickstart a broader movement of economic resistance against corporate power and governmental misdeeds.
February 28 is a symbolic start to economic resistance, a day where we show corporations and politicians that we control the economy.
The only thing that they understand is money. So we have to hit them where it hurts.
Spurred by anger about companies rolling back their diversity, equity and inclusion (DEI) efforts, some consumers are attempting to show their discontent with their wallets.
We can make folks understand that their decisions are affecting everyone.
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