The article discusses the relationship between cycling brands and Original Equipment Manufacturers (OEMs), emphasizing how many brands outsource their bike production to third-party manufacturers, especially in Asia. While brands typically retain control over design specifications, the majority of bicycles imported to the EU, UK, and other markets originate from countries like Taiwan, China, and Cambodia. These manufacturing processes often occur in special economic zones that provide incentives for production. Notably, few brands acknowledge their manufacturing sources unless they own the factories themselves.
Original Equipment Manufacturer (OEM) agreements are contracts where a company manufactures products or components for another company to sell under its own brand name.
The majority of bikes imported to the EU come from Taiwan, Cambodia, China and Bangladesh, while the UK imports from Taiwan, Germany, Cambodia and China.
It is uncommon for a brand to acknowledge the factory in which its bikes are made unless it owns the factory, like Merida and Factor.
While multiple brands have OEM agreements with the same factory, this does not mean that the bikes are the same minus the logos, as each brand retains complete authority over design specifications.
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