UBS is providing free day tickets for Art Basel to Swiss residents under 30, available on a first-come, first-served basis. This initiative, which also includes a limited-edition tote bag designed by artist Claudia Comte, aims to connect young audiences with contemporary art. Additionally, children under 12 can enter for free if accompanied by an adult, with special programs for children available. Art Basel promotes inclusivity in the art world and aims to foster art appreciation in local communities.
UBS's initiative aims to foster a deeper connection between young Swiss residents and contemporary art, highlighting the importance of accessibility in the art world.
Art Basel’s commitment to inclusivity is reflected in its various programs, which are designed to engage children and families, nurturing a love for art from a young age.
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