Lidl and Tesco cut the price of its own-brand dairy products, sparking hopes of a price war

"Lidl said the price of a standard two-litre carton of milk will drop to €2.25. The discounter said a 454g block of Irish Creamery Butter will be reduced from €3.39 to €2.99."

"Tesco is cutting the price of its own-brand Irish Creamery Butter by 40c to €2.99. Two litres of Tesco Fresh Milk will have a price drop of 10c to €2.25."

"Lidl Ireland and Northern Ireland chief executive Robert Ryan said the retailer won't be beaten on price. 'We're proud to once again lead the market by dropping the price of milk and butter.'"

Lidl has announced price cuts on 15 dairy products, including a two-litre carton of milk dropping to €2.25 and Irish Creamery Butter reduced to €2.99. Tesco is also cutting prices on its own-brand butter and milk. These reductions come as grocery inflation nears 7%, with concerns that it may rise further due to geopolitical tensions. Lidl's chief executive emphasized their commitment to leading the market and supporting local producers while passing savings to customers.

Read at Irish Independent