Peter Kujawski emphasizes that selecting the right film festival for a movie is critical, as it directly impacts audience reception and awards consideration. He explains how festivals curate their lineup based on film genres, star power, and potential box office performance.
The discussion touches on the competition among festivals to secure world premieres, with Kujawski noting that certain festivals like Sundance or Cannes can elevate a film's success trajectory, while others may better suit niche or specific genre films.
Kujawski highlights the risk involved in festival premieres, mentioning that some films may not resonate well with audiences despite their quality, making it crucial to choose the festival wisely.
Matt concludes the episode by sharing predictions for 'Beetlejuice Beetlejuice,' analyzing factors like nostalgia, marketing strategies, and target demographics that could influence its opening weekend box office performance.
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