Max Ottignon highlighted how AI is contributing to a convergence where everything looks the same, making it easy to replicate more of the same. He emphasized the need for creating brands that stand out amidst this homogenization.
The panel at OFFF Barcelona discussed that creatives should view AI as an art tool and embrace it, as long as they understand how to leverage it effectively.
Joshua Davis expressed enthusiasm for AI, comparing its impact to the advent of cameras for painters. He emphasized AI's enormous potential as a creative tool, revealing his own practice of training AI on his own work.
Stephy Fung cautioned about the stereotypical results of using AI for art, comparing it to social media algorithms showing repetitive content. She advised creatives to seek inspiration beyond just AI to avoid limitations.
Vincent Lammers advocated for creatives to utilize a variety of tools instead of solely relying on AI. He emphasized that AI should be part of a creative toolkit, not the sole focus, to maintain a diverse and innovative approach.
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