""By launching a service that operates without meaningful safeguards against infringement, ByteDance is disregarding well-established copyright law that protects the rights of creators and underpins millions of American jobs. ByteDance should immediately cease its infringing activity," Charles Rivkin, chairman and CEO of the MPA, said in a statement Tuesday."
""The infringement includes the unauthorized use of our members' voices and likenesses. This is unacceptable and undercuts the ability of human talent to earn a livelihood," SAG-AFTRA said in a statement. "Seedance 2.0 disregards law, ethics, industry standards and basic principles of consent. Responsible AI development demands responsibility, and that is nonexistent here.""
""I hate to say it. It's likely over for us.""
Seedance 2.0, an AI video generator from Beijing-based ByteDance, enables users in China to create high-quality videos from simple text prompts. The Motion Picture Association accused the tool of massive unauthorized use of U.S. copyrighted works and urged ByteDance to cease infringing activity. A viral Seedance 2.0 clip depicting AI versions of Tom Cruise and Brad Pitt drew attention from industry professionals and writers. SAG-AFTRA condemned the unauthorized use of members' voices and likenesses, saying the tool undermines performers' livelihoods and ignores law, ethics, and consent. ByteDance said it respects intellectual property rights and acknowledged concerns.
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