Self-driving cars have transitioned from disillusionment to productivity, with Waymo offering over 150,000 rides weekly, indicating a paradigm shift in urban mobility.
The driverless car revolution holds significant implications for advertising, as autonomous vehicles could capture consumer attention in ways traditional vehicles currently cannot.
With vehicles operating sans drivers, locations vacated for driver messaging could become prime real estate for advertisers looking to engage users in safer environments.
As technology evolves, the potential for new advertising formats within self-driving cars presents a frontier for marketers keen to explore untapped consumer engagement.
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