The work AI should really be doing, according to these pros
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The work AI should really be doing, according to these pros
"A looming content crisis For better or worse, the past few years have seen a profusion of generative AI tools that can create text, images, music, and video. The progress the technology has already made suggests we're still ascending an exponential curve that will lead us either into a world of ubiquitous deepfake content or one of endless creative possibilities. More likely, it will be some strange mixture of the two."
"For the time being, tech companies are pushing AI forward at full steam, encountering major copyright issues along the way. Aside from having their work used as training data, creative professionals are contending with the fact that their roles could soon be automated by tools designed to generate content quickly, cheaply, and at a scale that can't be replicated even by the most ardent workaholic."
Many designers now integrate AI into daily workflows, with some treating it as a creative partner and others worrying it will erode serendipity in design. AI companies promote the technology as a fix for productivity challenges, but implementation, measurable return on investment, and human buy-in often lag behind the hype. Generative AI has rapidly progressed in producing text, images, music, and video, increasing both creative possibilities and risks of ubiquitous deepfakes. Creatives face copyright and training-data issues while also confronting potential automation of certain roles. Business leaders frequently frame AI as a way to empower existing employees rather than replace them.
Read at ZDNET
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