The people refusing to use AI
Briefly

The article examines the sentiments of individuals in the creative and service industries who resist the incorporation of artificial intelligence (AI) into their work. Key figures like Sabine Zetteler and Florence Achery express deep concerns about AI's impacts on human creativity and connection, citing a lack of joy and authenticity that comes from AI-generated content. Additionally, the significant energy consumption required to maintain AI operations raises environmental concerns, with analysts noting that ChatGPT queries use substantially more electricity than traditional web searches. This resistance reflects broader concerns about AI's role in society and its sustainability.
My initial reaction was that AI is soulless and is a contradiction with my business, which is all about human connection.
What's the point of sending something we didn't write, reading a newspaper written by bots, or listening to a song created by AI?
Read at www.bbc.com
[
|
]