Many AI companies have developed large language models that attract hundreds of millions of users but struggle to monetize their services effectively. Most users do not pay for access, and the revenue from subscriptions is insufficient to cover service expenses. As a result, companies are looking for alternative monetization strategies. Inspired by The Truman Show, they consider integrating sponsored content within AI chatbot interactions, allowing brands to pay for advertising placements in responses from AI systems like Grok.
AI companies are facing pressure to monetize their products, as user subscriptions do not cover the substantial costs of service and investments.
Companies, inspired by The Truman Show, are exploring sponsored content within AI chatbot responses, allowing brands to pay for promotional spots.
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