Starbucks is launching a new generative AI initiative called Green Dot Assist, intended to aid employees rather than customers. This AI assistant will be trialed in 35 locations, providing baristas and managers with a tool to quickly access drink recipes, troubleshoot equipment issues, and manage schedules more efficiently. This move comes after disappointing results with customer-facing automation. Built on OpenAI technology and hosted on Microsoft Azure, the broader implementation of Green Dot Assist is planned for fiscal 2026 as the company seeks to enhance employee productivity amidst declining sales.
Starbucks is redirecting its tech focus from customer-facing automation to an AI assistant named Green Dot Assist, designed to support baristas and managers.
Green Dot Assist is a generative AI tool that will help baristas find drink recipes, troubleshoot equipment, and manage scheduling efficiently.
Collection
[
|
...
]