People are using ChatGPT twice as much as they were last year. They're still just as skeptical of AI in news.

"Across the six countries we looked at (Argentina, Denmark, France, Japan, the United Kingdom, and the United States), the proportion of people who say they have ever used a generative AI tool jumped from 40% in 2024 to 61% in 2025. More significantly, weekly usage surged from 18% to 34%. In the U.S., where adoption was already higher, growth was more modest but still significant, rising from 31% to 36% weekly use."

"Crucially for the news industry, the primary reason people turn to AI has shifted. Last year, creating media, for example creating an image or a summary, was the top use case. This year, information-seeking has taken the lead, more than doubling from 11% to 24% weekly. People are using AI to research topics, answer factual questions, and ask for advice. They are, in essence, increasingly using it for tasks th"

"At the same time, it is worth remembering that a majority of people in all countries we looked at are not yet regular users of any AI tool or system. While ChatGPT remains the dominant standalone product, we find that AI embedded in existing services, like Google's Gemini or Microsoft's Copilot, is driving broader exposure and use. Meanwhile, AI systems beloved by some professionals, like Claude and Perplexity, barely seem to cut through with the general population."

Generative AI adoption increased markedly across six countries (Argentina, Denmark, France, Japan, the United Kingdom, United States), rising from 40% ever-used in 2024 to 61% in 2025. Weekly usage doubled from 18% to 34%, with U.S. weekly use increasing from 31% to 36%. ChatGPT remains the dominant standalone product, while AI embedded in Google's Gemini and Microsoft's Copilot expands exposure. Professional tools like Claude and Perplexity have limited mainstream reach. The main weekly use shifted from media creation to information-seeking, rising from 11% to 24%. Many people still are not regular users, and public attitudes combine fluency with ambivalence about AI's role in news.

Read at Nieman Lab