"Screenshots of a now-deleted Reddit thread told the tale of a frustrated employee who, while posting about how upset they were because the ad they'd worked on didn't run, accidentally leaked the entire advertisement video, seemingly showing star Alexander Skarsgård with what could have been OpenAI's first hardware device, portrayed as a shiny orb that went with some wraparound earbuds."
"Looking at it carefully, the fact that the account that " found" the advertisement is brand new was remarkably convenient. The "wineheda" Reddit account behind the original post is now deleted, but a search through the Internet Archive reveals that just a year ago, the person behind it was looking to grow their business as a bookkeeper in Santa Monica - it would be quite a career shift to suddenly become someone working on ads for OpenAI and Jony Ive in time for Super Bowl LX."
A purported leaked Super Bowl ad featuring Alexander Skarsgård and a shiny orb hardware device circulated online but was fabricated. OpenAI leadership publicly labeled the story fake, and a spokesperson called it "totally fake." The origin account was newly created and later deleted, with archival records showing the account owner previously pursued unrelated bookkeeping work. Coordinated efforts included paid promotion proposals, doctored headlines misattributed to journalists, and an entire fake website. Multiple platforms and channels were used to amplify the false story, suggesting a premeditated attempt to create and spread misinformation about a nonexistent OpenAI advertisement.
Read at The Verge
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