"The company also vowed that the presence of ads wouldn't influence or change how ChatGPT responds to user prompts. "Our goal is for ads to support broader access to more powerful ChatGPT features while maintaining the trust people place in ChatGPT for important and personal tasks," OpenAI said Monday. ChatGPT users can avoid seeing ads by upgrading their subscription tiers, OpenAI noted. Free tier users can also opt out of ads, but their usage will be limited."
"Ads will be tailored to users' prompt histories and other factors. OpenAI said it decides to show ads by "matching ads submitted by advertisers with the topic of your conversation, your past chats and past interactions with ads." For example, a ChatGPT user looking for recipe suggestions might be shown a grocery delivery or meal-kit service ad. Advertisers will not have access to users' chat histories or personal details, OpenAI said."
OpenAI is testing ads in the U.S. for ChatGPT free and Go tiers, with the Go plan priced at $8 per month. Paid tiers — Plus, Pro, Business, Enterprise, and Education — will not display ads. Ads will be clearly labeled and tailored using users' prompt histories, past chats, and past interactions with ads. Advertisers will not receive access to chat histories or personal details. Free users can opt out of ads but will face limited usage, while upgrading removes ads. The company states ads will not influence ChatGPT's responses and is inviting advertisers to participate in the pilot.
Read at Cbsnews
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