"Since launching earlier this week, the new Sora 2 app - which allows users to generate short AI videos from text prompts - has been flooded with clips featuring well-known animated characters and big brands, sparking warnings from legal experts over potential copyright lawsuits. OpenAI CEO Sam Altman has now outlined changes that would give rights holders more control over the use of their intellectual property on the platform, which was the No. 1 free app on the Apple App Store on Friday."
"In a blog post, Altman said the company had been "taking feedback" from rights holders and that it would now provide them with "more granular control over generation of characters, similar to the opt-in model for likeness but with additional controls." "We are hearing from a lot of rightsholders who are very excited for this new kind of 'interactive fan fiction' and think this new kind of engagement will accrue a lot of value to them, but want the ability to specify how their characters can be used (including not at all)," he wrote."
OpenAI's Sora 2 app enables users to generate short AI videos from text prompts. The app rapidly produced many clips featuring famous animated characters and major brands, prompting legal concerns about potential copyright infringement. Sam Altman announced plans to provide rights holders with more granular controls over character generation, modeled on opt-in likeness controls, and the ability to restrict or permit specific uses. OpenAI also signaled intentions to explore monetization for video generation and to share revenue with rights holders who opt in. The app's early popularity triggered swift feedback from studios and agencies.
Read at Business Insider
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