"Netflix's gaming strategy has yet to take clear shape, but generative AI could end up being a big part of it. Or at least that's what the company seems to hope for, based on a recent job posting. The Squid Games and Stranger Things streaming giant is looking to hire a director of generative AI for gaming to potentially lead implementation of the experimental technology across its game studios. They'll be paid up to $840K for the honor."
"The listing describes how this prospective leader within the company's gaming division will "define and lead the Gen AI strategy across Netflix Games, helping to shape foundational infrastructure to player-facing features" and "identify and evaluate opportunities to apply Gen AI across our portfolio and studios both in the creation of new experiences and improving our workflows and pipelines." The position, posted back in September, is onsite in Los Angeles, California and, thanks to state disclosure laws, advertises a salary band of $430,000 to $840,000."
"The division's previous boss, Mike Verdu, held the title VP of GenAI for Games until earlier this year when he abruptly left the company. "Many view this technology with fear, but I am a game-maker at heart and I see its potential to unlock all of us, to create mind-blowing new experiences for players, to lift us to new heights," the industry veteran wrote in a 2024 LinkedIn post complete with AI-slop imagery. "Yes, we'll have to adapt and change, but when have we failed to meet that challenge as an industry?""
Netflix is recruiting a director of generative AI for its gaming division to define and lead Gen AI strategy across Netflix Games and shape infrastructure and player-facing features. The role includes identifying opportunities to apply Gen AI across studios for new experiences and workflow improvements. The onsite Los Angeles position, posted in September, lists a salary band of $430,000 to $840,000 under state disclosure rules. Netflix previously laid off developers at Night School Studio earlier this year. Former VP Mike Verdu championed GenAI's potential, and Alain Tascan, now leading gaming, plans a focus on party, narrative, and quick mobile games.
Read at Kotaku
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