Carlos Oliveras Colom, also known as DonCarrrlos, is a Puerto Rican visual designer and illustrator based in New York. He has collaborated with major brands like Instagram and Apple, amassing over ten years of industry experience. In a recent interview, he discusses his artistic journey, his discontent with traditional corporate design, and the liberation he finds creating art under his alias. Carlos expresses concerns about AI's role in creativity, advocating for its use in more meaningful applications. Ultimately, he finds fulfillment in merging his past college projects with his present artistic endeavors.
I was free again to do whatever I wanted, and I was not doing it for anyone but myself.
I wish AI would be put to use for more important things in the world, and not the low-hanging fruit of image generation.
When my Designer switch goes on, my creative solutions are all for the client... staying within their brand guidelines.
Getting into this later in life gave me all the liberties that I couldn't do at my day job.
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