Using Watson helps bring depth, speed and scale to USTA's editorial coverage. It also helps solve the 'blank page problem' as the team keeps up with more than 200 matches.
These match reports will allow our editorial team within minutes of a match ending to really have a generated preview of what a match reward could be: the key moments, what happened, all of that.
When used with the right guardrails, AI can help editorial teams create more content and offer more personalization, gathering and sharing context that would otherwise be hard to get.
Throughout the tournament, IBM's AI will power expressive and contextual insights, allowing fans to receive more frequent AI voice commentary and in-depth analysis.
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