AI-powered tools can generate visuals in seconds, enabling brands to create high-quality graphics at lower costs while adapting to changing audience tastes influenced by AI aesthetics.
Creative professionals and businesses are increasingly keen on the 'AI art' aesthetic, marked by dreamy or fantastic scenes that combine surrealism with realistic styles, offering visual magic.
Brands can experiment with new aesthetics without losing their iconic status. AI generative tools allow seamless integration of existing branding with innovative visuals, achieving a harmonious balance.
AI tools incorporate classic artistic principles in creating images, employing elements like colour theory and golden ratio, which adds depth and appeal to visually striking campaigns.
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