Google announced updates at Cloud Next, highlighting personalized marketing tools like Vertex AI used by companies such as Carrefour, Canva, and P&G.
Mercedes-Benz CEO mentioned using Google Cloud AI for sales assistants, call center improvements, and marketing optimizations, showcasing AI applications across industries.
Google's Aparna Pappu mentioned how Vertex AI can help advertisers like the Google Pixel team make predictions on ad performance before serving impressions, reducing media waste.
#google-cloud-next #ai-powered-updates #personalized-marketing #ai-applications-across-industries #ad-performance-predictions
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