"According to IAB UK's latest H1 Digital Adspend report, produced with Oliver Wyman, UK digital ad spend is forecast to grow by 10% year-on-year in both 2025 and 2026. Digital revenues reached £18.7bn in the first half of 2025, led by search (£8.3bn), digital video (£4.3bn), and display advertising (£2.9bn), while retail media surged to £1.5bn. Other formats such as gaming (£620m), digital OOH (£490m), classifieds (£450m), and digital audio (£160m) contributed smaller shares, with mobile accounting for 71% of total spend."
"The flagship release can process text, audio, images, and video, responding in both text and speech. According to developers, two variants of Qwen3-Omni outperformed GPT-4o and Google's Gemini-2.5-Flash ("Nano Banana") in tests on audio, image, and video comprehension. Qwen3-Omni supports inputs in 119 text languages and 19 spoken languages, with spoken output in 10 languages including English, Chinese, French, and Japanese."
UK digital ad spend is forecast to grow 10% year-on-year in both 2025 and 2026, with digital revenues reaching £18.7bn in H1 2025. Search led with £8.3bn, digital video £4.3bn, display £2.9bn, and retail media surged to £1.5bn. Gaming, digital OOH, classifieds, and digital audio contributed smaller shares, and mobile accounted for 71% of total spend. Spend is projected to reach £45bn by 2026, driven by programmatic trading, AI, and emerging formats. Alibaba unveiled Qwen3-Omni, a multimodal AI with broad multilingual and multimedia support. eBay is moving to buy Tise.
Read at Exchangewire
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